Digital Insights for Startup and Corporate Innovators

Here you’ll find articles from our team, as well as guest authors, about software development, product management, and payment processing technology.

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6 Digital Marketing Mistakes To Avoid

July 28, 2021

Starting your small business and launching your digital product is a huge accomplishment, but the launch buzz will only take you so far. Pretty soon you are going to need to develop an in-depth marketing strategy and stick to it. A strong marketing strategy will connect you with the right customers, get people talking about […]

Top Factors to Consider When Starting a Support Department

July 14, 2021

You spend time and money every day developing your digital product into something you are proud of. As much as you try to perfect your products, glitches and bugs will always happen. With a tight schedule, how can you ensure that you find the problems and address them quickly? Welcome to the support department. The […]

3 Steps To Plan for Future Versions of Your App Development

June 29, 2021

Poor planning is one of the number one reasons why apps fail on the market. When you first release your app it is at its most basic form – an MVP. This stands for Minimum Viable Product and is the first version you plan for including budget, features, and user experience. Think about your favorite […]

How to Maximize the Marketing Potential of Social Media

June 15, 2021

Are you using social media to its maximum potential to grow your startup? It’s no secret that social media has changed the world. Even more, it’s completely changed how businesses market themselves. What once was dominated by print advertisements, email campaigns, and phone calls now has a worthy competitor in social media marketing. When done […]

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